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To develop popularity for your web site, you should
submit your site to the most visited directories. If
your site is listed with them, then crawler-based search
engines are more likely to find your site your site
and add it to their listings. Yahoo, Open Directory
Project, Business.com and 01webdirectory.com
are examples of such directories. Also, to further develop
link popularity, you should consider sites/directories
that are specific to your industry.
| There are many
important tips to follow when submitting your web
site to a directory. |
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Verify
Category |
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The category selection process
would apply to any site, and the more specific
the category you submit to, the more targeted
your traffic will be. If your business is
region specific you should always submit to
a category dedicated to that region as this
will help you get very targeted visitors.
It would be best idea to find your competitors
listing and to be listed there. It might be
tempting to be listed in some other category,
but this category is likely your best fit. |
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Clear-cut Title |
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Present a title that accurately
represents the site. Don't put your title
and description in ALL CAPS, don't capitalize
words like 'and', 'at', 'of', 'on' and the
like.
Always do use your official business or website
name or Create a businesslike and professional
title and description using your important
keywords and don't use an abundance of marketing
hype and just list keyword after keyword in
your title or description as if you do this
the editor reviewing your submission may refuse
your site. |
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Precise Description |
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Try
to make your description clear, concise and
a complete and natural sounding sentence which
describes your website in an objective light.
Limit your descriptions to a reasonable length,
remember that directory editors edit for conciseness
as well as clarity. Include your best keywords
in the description, since searches will only
find your site if the keyword is in the description.
Don't just list keyword after keyword and
use of marketing hype in the description. |
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Correct URL |
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Type the URL correctly and in the proper
location, review the URL to make sure it
loads properly.
Don't try to get listed twice by submitting
the base URL http://www.yourcompany.com
and the URL for the index page http://www.
yourcompany/index.html. You will finally
be caught and may lose both listings. Along
the same lines, do not use re-directs or
aliases which lead to the same site.
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Hint: If your web site has been accepted
into a directory, you can then submit specialized pages
within your web site to other directory categories. Once
your site has been added to a directory, you should not
have to resubmit it unless your business has significantly
changed and you belong in a different category. |
